How Touching

How Touching

The word ‘touch’ can be used in many different contexts. You can be touched in an emotional sense, a physical sense and a mental sense and quite often at the end of a hard week we, at yoohoo towers, do feel like the latter! In business, the word...
‘Brand’ talking

‘Brand’ talking

Having a ‘Brand Strategy’ is just getting a logo done and plonking it on your stuff –¬†right? Er, in a word, no. It’s a constantly evolving process that sees the company or product name and values being placed and mentioned in a multitude of...