by yoohoo | Sep 22, 2015 | Brand awareness, Marketing, Touchpoints
The word ‘touch’ can be used in many different contexts. You can be touched in an emotional sense, a physical sense and a mental sense and quite often at the end of a hard week we, at yoohoo towers, do feel like the latter! In business, the word...
by yoohoo | Aug 22, 2015 | Brand, Brand awareness, Logo design
We all hear stories about ‘going the extra mile’ and how important it is to put in a bit of ‘extra effort’. Nowhere is this more true than when working on brand design. The client has finally got their perfect logo, matched up to a set of...
by yoohoo | Jul 20, 2015 | Brand, Brand awareness
Having a ‘Brand Strategy’ is just getting a logo done and plonking it on your stuff – right? Er, in a word, no. It’s a constantly evolving process that sees the company or product name and values being placed and mentioned in a multitude of...